top of page

Hello,

I'M A STRATEGIST

​who considers finding insights to be an art combining elements

of scavenger hunting and magic.

What I can do for you

WORK

Social Media Strategy + Monthly Content Ideas, Social Media Analytics, Development of Case Studies of Related Successful Brands, New Flavors Survey of SM Influencers, Customers Purchase Behavior Survey, Sales Analysis

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Created data-based marketing recommendations, social media strategy, and monthly calendar of social media content

WORK

Focus Groups, Customer Survey, Competitive analysis, Social Media strategy

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Developed brand positioning and

connected brand ecosystem

WORK

Competitive analysis, Social Media strategy, UX strategy, Website structure, Consumer Intercepts

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Developed digital strategy including website update and social media calendars

WORK

Competitive analysis, UX & Website structure, Paid Search, Paid Social Media

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Created wireframes and guidelines of a new website development

Top

CLIENTS

Clients

Some of amazing Gallant's clients that I had a chance to work with

WORK

Competitive analysis, Content Strategy, Partnership recommendations, Market research, Development of Case Studies of Related Successful Brands

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Created a social media campaign focusing on brand advantages

WORK

Competitive analysis, UX strategy, website structure, content strategy, SEO recommendations

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Development of a new website with easy navigation and a content calendar for the blog

WORK

Focus Groups, Social Media Strategy, Market Research

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Created recommendations for package redesign based on the research findings

WORK

Competitive analysis, UX strategy, website structure

  • White LinkedIn Icon
  • White Twitter Icon
  • White Google+ Icon
RESULT

Created guidelines for merging two client’s websites into one with easy navigation and intuitive user experience

RESUME

Keeping it short

EXPERIENCE

EDUCATION

Junior Strategist, Strategic Planning Intern,

SEO Specialist, & Project Manager

Master's & Bachelor's Degree in Adverting,

Associate Degree in Business

SKILLS

INTERESTS

Insights, ideas, enthusiasm, curiosity, storytelling,

analytics, asking tons of questions

Minimalist photos, architecture, cooking, big cities,

wandering and observing people

Resume
Projects

CASE STUDIES

That I worked on at the University of Texas at Austin

Whole Foods Market

Problem: People believe that Whole Foods overcharges them

 

Strategy: Create sense of community and show people that Whole Foods is just a middleman between them and local businesses

MD Anderson

Problem: 65% of children in Pasadena, TX are overweight or obese

Strategy: Create easy to cook, cheap, age and culture appropriate offerings to enable small changes of the target audience’s diet

PROVEN SKILLS

  • Generating 24/7 enthusiasm and 23/7 energy

  • Having a different view on familiar to Americans things

  • Eating at six different fast food restaurants during one day (aka Competitive analysis)

  • Easy convincing store managers to allow me to talk to their customers

  • Stalking people

  • Getting away with asking dumb questions (because of my accent)

 

About

CONTACT ME

darya.procopovich@gmail.com  |  Tel: 512-568-2433

  • Black LinkedIn Icon
  • Black Instagram Icon

All fields are required

Success! Message received.

Contacts

Take me up!

bottom of page